LV launches enhanced critical illness cover

Wednesday, 11 April 2007 12:00

Liverpool Victoria (LV) has updated its critical illness cover to include five new conditions.

The move follows changes made to the Association of British Insurers (ABI) statement of best practice.

LV also announced it will be reducing its critical illness cover premium rates across most terms and ages by an average of 3.8 per cent and up to 45.2 per cent in some cases.

"We are committed to continually reviewing and enhancing our protection range, and we indicated early on that we would be complying with the ABI's guidelines," said Stuart Tragheim, of LV.

"Intermediaries rightly expect us not only to be competitive on price, but to offer their clients a level and range of cover relevant to the range of risks they wish to guard against.

"By adding five new conditions, over and above those which comply with the new guidelines, advisers can offer individuals and families greater peace of mind that they will be financially covered against life-changing events."

The new conditions, added are:

• Aplastic anaemia
  
• Cardiomyopathy
  
• Liver failure
  
• Progressive supranuclear palsy
  
• Severe lung disease

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