Confused.com is offering four prizes of £1,000 to householders who get a home insurance quote through the comparison site this month.
The giveaway follows recent research by the website, which found that a third of UK homeowners have never switched home insurance provider.
This is despite the fact 70 per cent of Confused.com’s home insurance customers could potentially save money on their premium, the site claimed.
To motivate people to shop around for a better deal, four lucky customers who get a quote in March will be randomly selected to win £1,000 to spend on household bills.
Gareth Kloet, head of home insurance, said: “As we all know, money is a topic of much discussion and many people can’t afford to buy those essentials for the home, or even pay some bills.
“We wanted to give our customers a helping hand, not only by saving them money by using our comparison site but by also giving them the chance to win £1,000 to spend on things they need.”